Australian HealthTech firm, KISA Pty Ltd, has chosen to set up its global headquarters in the UK and launch its line of accessible mobile phone products with support from the Department for International Trade (DIT).
The KISA phone – already available in Australia – is designed to make mobile technology accessible to those who have difficulty using mainstream touch-screen devices, including the elderly and people with disabilities. The phone gives users more independence and provides peace of mind for carers and relatives, with large tactile buttons displaying clear text or photos, loud audio, and inbuilt GPS tracking in case of emergencies.
Phone sales increased during lockdown in Australia and mobile phones became essential to communicate at a distance with friends and family. Since setting up in the UK, the firm has already secured a mobile network deal with the UK’s Abzorb, one of the leading commercial enablers on the EE network.
One of the co-founders Dmitry Levin and CEO Alexander Millin began searching for opportunities to transfer KISA’s operations to the UK prior to the Covid-19 outbreak. DIT has been working with the firm to help facilitate the transition, providing guidance on setting up the company in the UK, market research, and offered key networking opportunities.
CEO Alexander Millin said: “The support we received from the DIT team in helping to establish KISA in the UK was very significant indeed. The resources and knowledge made available to us took the strain off our management team and helped us make the right decisions. The DIT team made a number of introductions to potential channel and R&D partners that would otherwise have taken months or even years to cultivate for a new market entrant.”