A popular Birmingham spa is benefiting from a major refurbishment. thespa at The Cube on Wharfside Street is now undergoing a half-million-pound transformation that will elevate the facilities in keeping with the expectations of those looking for a luxury spa day in the city.
Already a favourite with people from right across the Midlands, the work will include the extension of the relaxation or quiet area. Oozing luxury it will appeal to those looking for a place to chill out and relax.
There will be an increase in the number of double and single full-length loungers, and a series of hanging canvas cacoons © will also be installed where guests can quite literally hang out!
Soft lighting and underfloor heating will also make this area the perfect place for people to lie back, relax and get away from the stresses and strains of modern-day life.
With work underway, the new-look spa is expected to open in early April, following a 12-week build programme.
Jennifer Butters the spa’s manager is now looking forward to getting the work complete so that guests can start to enjoy the new facilities in the Spring.
She said: “We’ve seen a steady rise in the demand for spa days and we have become the venue of choice for those looking for a pamper day or weekend in the city. We’re constantly looking at ways in which we can improve what we provide our guests and the extension of the quiet zone has been something we’ve been wanting to do for some time.
“The treatment rooms will provide an intimate space where guests will be able to really relax while the new reception area, that will be light and airy, will exude a sensation of decadence.
“We’ve had a lot of feedback over the years so it’s great to respond to that feedback and continually improving guests’ experience is what sets us apart from all other spas.
“There is without doubt strong demand for weekend spa breaks, mother and daughter pamper days and hen weekends. There has also been a rise in the number of men wanting to enjoy a spa day so this refurbishment is great news for us and our customers.”