Bristol based eCommerce exporter wins Innovation Award

Events | Export | South East | South West
Paul Brown

Mail Handling International (MHI) have been announced as the winner of the Innovation Award at the Direct Commerce Association Autumn Conference 2018.

The DCA holds its annual conference in London, and is attended by business leaders, industry commentators, key influencers and talent from across the UK’s online retail industry.

The event is a key fixture in the diary for eCommerce traders as it showcases the latest developments in multichannel marketing, fulfilment, international trading and other direct commerce related business disciplines. The conference offers a forum to discuss new strategies, emerging technologies and best practice from industry leaders at the forefront of direct commerce.

Competing against a number of high-quality entries in the innovation category, MHI’s advanced eCommerce delivery routing app impressed the judging panel, who were unanimous in selecting the Bristol-based firm as Direct Commerce Innovator 2018.

MHI’s entry for ‘Best Technological Tools’ focused on the cutting edge Intelligent Routing Information System (IRIS), which, together with its supporting E-Commerce Route Optimising System (E-CROS) makes cross-border trading more accessible to online retailers, big or small.

Developed in-house, this specialist software app has been continually evolved since its inception to provide exporters with a choice of postal services and delivery options, available at exclusive wholesale rates.

Company Director and Founder, Alex Lawson heads up R&D from the company’s HQ on Feeder Road, Bristol commented: “We put innovation at the centre of what we do, and the services we provide to our clients are channeled through our very own industry-leading software that has helped redefined the way mail is moved around the globe.”

CEO Paul Brown added: “I’m incredibly proud of the team effort it took to make the shortlist and win this award, in front of some of the country’s leading online retailers. We crafted an entry that the judges clearly loved and winning really showcases our specialism in global eCommerce delivery.”

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