Ford’s ride-sharing shuttle service – Chariot – launched its first European routes tailored for companies and campuses this week, promising easier, less stressful commutes.
Chariot, which began operating in London earlier this year, is a ride-sharing minibus service that connects commuters living and working in areas underserved by public transport with nearby transit hubs.
Now, Chariot is expanding its focus to serve companies and out-of-town campuses where access by public transport can be difficult. By cutting the reliance on cars to get to work, Chariot reduces the number of vehicles on the road to improve commutes for everyone.
Employers based in locations with less convenient public transport face challenges attracting and retaining the best talent, while on average, taking everything into account, it costs £30,000 to replace an employee who leaves. Furthermore, staff who work for firms that minimise the stress and expense of their commute find their companies to be more attractive places to work.
Sarah-Jayne Williams, Ford’s director for Smart Mobility in Europe said: “Companies know that a good daily commute can make a real difference to their employees’ quality of life – and the quality of their work. With Chariot we’re providing a comfortable, modern and efficient transport service that we think will benefit staff, their employers and – by helping to reduce traffic – the city around them.”
The first new Chariot route is a collaboration between Chariot and sustainable transport group, easitNETWORK.
The service is available for commuters travelling between Stockley Park – near to Heathrow Airport on the outskirts of west London – and Hayes & Harlington Station, a major transport hub served by TfL Rail, National Rail and, from next year, the new Elizabeth Line. One of Europe’s premier business parks, the 150-acre Stockley Park campus accommodates more than 7,500 employees from a variety of major businesses including IBM, Apple and BP.