Digirank rebrands to Loom as it celebrates 10 years

South West | Technology

Today, Digirank is marking 10 years in business by rebranding to Loom, a name which better reflects how it integrates digital channels to help companies succeed online.

Founded in Bristol in 2009 and still independent and owner-managed, the agency works with high-growth, entrepreneurial South West clients across a range of industry sectors. The last two years has seen the business double in size.

Now 12-strong, Loom helps clients including Bristol-based PermagardForrestBrown, Clik, Touchwood and Lifetime Training, across multiple digital channels, ensuring they work together to create powerful, integrated digital marketing campaigns. Its approach is one of data-inspired creativity, where in-depth research and ongoing analysis are coupled with creative strategies and implementation by its experienced, specialist teams. 

Based in Temple Studios in the heart of Bristol, Loom is co-owned by the original founder, Director Nicola Ellison, along with Karen Pearce, Director of Client Strategy, who joined the company eight years ago. 

“The name ‘Loom’ communicates much more clearly the work that we do for clients. Effective digital marketing is now about the whole user journey, and we weave digital channels together to get outstanding results for our clients,” commented Loom founder and Director, Ellison.

“As the business continues to hit double-digit revenue growth figures each year, we’re celebrating the past decade as well as looking ahead, with plans to double the size of the agency over the next three years. None of this would be possible without our great team, made up of certified digital experts, a fantastic client base and above all my co-owner, Karen Pearce, who has helped crystallise our vision.” 

Pearce, Director of Client Strategy, added: “As well as weaving channels together, our new name reflects the fact that we integrate our team with our clients’, creating close, effective partnerships. We’re a people-powered agency, offering digital skills to clients that they can’t easily recreate in-house. Our client and employee churn is low, which is rare in our fast-paced industry.

“A decade in business is no mean feat for a digital-focussed company – stand still for a second and you’ll soon find yourself out of your depth.  Our re-brand allows us to further build on our agency and client partnerships.” 

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