Venture-capital funded technology firm PixelPin is choosing Bristol for its headquarter operations. The company is relocating from London, and whilst the leadership team and staff are currently working remotely, office accommodation is being readied for occupation post-lockdown.
PixelPin’s picture-based authentication platform, which uses click-points on a picture in place of alphanumeric passwords, gives businesses an innovative, memorable and highly secure login solution to offer their website customers, which takes away the burden of keeping customers’ personal (login) data safe and increases website revenue by minimising “cart abandonment”.
With Miles Clee at the helm, a new round of VC investment in process and on the back of a year on the NCSC (National Centre for Cyber Security)’s acclaimed and exclusive Cyber Accelerator Programme, PixelPin is poised to disrupt the login landscape in the UK.
Clee officially took the reins at PixelPin as CEO in January. He has secured significant funding to take the business forward and has ambitious growth plans.
Miles Clee comments: “Bristol is a great city for PixelPin, with its strong technology and digital sectors, which will help when we take on more staff later this year or early 2021. We are looking to grow aggressively, and we are currently in negotiations with several major players in the retail and sports sectors.”
“The beauty of PixelPin is that it’s great for both customers and for businesses. We are talking with some high-profile high-turnover businesses, and their response is very positive. They like the concept of offering a secure login solution that’s also novel to use, and easy to remember. It also represents hard cash savings as it prevents people dropping out of making purchases because they can’t remember their password.”
Clee adds that the security angle is also generating interest, especially in the light of recent high-profile website data breaches. He explains: “Big and small businesses alike are happy to pass responsibility for managing people’s login data to a 3rd party expert like PixelPin. We authenticate every site visitor and securely managing their data on our robust GCHQ-vetted platform. That’s reassuring for customers.”
PixelPin users choose four “pass-points” on an image of their choice. They then use the same image and the same four points wherever PixelPin is available, and each time they are authenticated securely by the PixelPin system, not the website they are actually on.