Bird, the electric scooter sharing app, has today launched the UK’s first electric scooter pilot in London’s Queen Elizabeth Olympic Park.
Bird brings an its environmentally-friendly transportation solution to the area from 7am to 9pm for people heading between Stratford and Here East, the technology-focused campus, will be able to find and unlock an electric scooter through the Bird app.
This launch follows recent launches in Paris, it’s first European city, Brussels, Vienna, Antwerp and Zurich.
The company is helping to solve ‘the last mile’ problem, where journeys are too short for public transport to be efficient, but too long to walk. Many of these journeys have traditionally taken place in cars adding to congestion and carbon emissions. Bird is giving people an environmentally friendly alternative to taking a car.
Bird hopes this private land pilot will demonstrate the advantages the service could bring to the capital and help the ongoing constructive conversations with policy makers. The scooters are GPS tracked and will power down if they cross the park boundary and off private land or deviate from the approved route.
Safety is a top priority for Bird, who have a number of policies and initiatives to make sure it remains a positive addition to the transport mix.
Richard Corbett, Head of Bird in the UK said: “One of the biggest issues modern cities face is increasing congestion and decreasing air quality. Bird’s mission is to help solve these problems by getting people out of cars and onto environmentally friendly sharable electric scooters. We’re really excited to be launching the UK’s first electric scooter pilot – helping connect the Here East campus with Stratford. We really hope people will try Bird in the Olympic Park and see the advantages it brings.”