Ford and Google announce plans to ‘reinvent connected vehicle experience’
Ford and Google today announced a unique strategic partnership to accelerate Ford’s transformation and reinvent the connected vehicle experience.
Ford has also named Google Cloud its preferred cloud provider to leverage its expertise in data, artificial intelligence (AI), and machine learning (ML). As part of this new, six-year partnership — and beginning in 2023 — millions of future Ford and Lincoln vehicles at all price points will be powered by Android, with Google apps and services built-in.
To drive ongoing innovation, Ford and Google are establishing a new collaborative group, Team Upshift.
“As Ford continues the most profound transformation in our history with electrification, connectivity and self-driving, Google and Ford coming together establishes an innovation powerhouse truly able to deliver a superior experience for our customers and modernize our business,” said Jim Farley, President and CEO of Ford.
“From the first moving assembly line to the latest driver-assist technology, Ford has set the pace of innovation for the automotive industry for nearly 120 years,” said Sundar Pichai, CEO of Google and Alphabet. “We’re proud to partner to apply the best of Google’s AI, data analytics, compute and cloud platforms to help transform Ford’s business and build automotive technologies that keep people safe and connected on the road.”
As its preferred cloud provider and starting later this year, Google will help Ford leverage Google Cloud’s AI, ML and data analytics technologies to accelerate the automaker’s digital transformation, modernise operations, and power connected vehicle technologies with Google’s trusted, secure, and reliable cloud.