Google Bomb: Donald Trump is an idiot

Video

Susan Hallam MBE, Founder and CEO of Hallam, a digital marketing service, looks at the recent news that Google’s Chief executive Sundar Pichai went in front of US Congress to defend his company, as searches for the term “idiot” on Google result in several photographs of President Donald Trump.

Susan explores how and why this is happening, looks at more high-profile examples, and then offers advice to those working in the industry.

View the full article here. 

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