Housebuilder shares keys to success when creating great homes

Stafford and Rural Homes

A provider of affordable homes, that’s also been voted as one of the top employers in the country, has been sharing its experience of successfully creating great places to live, work and grow.

At a recent event at the headquarters of Stafford and Rural Homes (SARH), representatives from leading businesses, including other housing associations from across the country, heard how the organisation had climbed to second place overall in the Sunday Times 100 Best Not-for-Profit Companies to Work For list.

Karen Armitage, SARH chief executive, explained: “For an organisation such as ours to be placed ahead of so many household names on the list is a fantastic achievement and we wanted to share our journey with colleagues in the housing sector as well as our suppliers and local businesses.

“More than 30 organisations attended and also shared their own ideas on how to further boost business performance by developing healthier and supportive places for employees to fulfil their potential and ‘be the best’ that they can be.

“We firmly believe that organisations, in both the public and private sector, can benefit from being a values based organisation. Our core values: Communication, Approachable, Respectful, Empowering, and Supportive (CARES) are the foundation of everything we do and have contributed to SARH being recognised with numerous awards for business success whilst enhancing services to customers.”

Guest speaker, technology entrepreneur Elizabeth Gooch MBE, also provided an insight into the importance of employee wellbeing to the success of any business, and the role it had played in the growth of the multi-million pound company she established.

She said: “It’s important to feel inspired and events like this do just that. When looking at the growth and performance of any organisation, the most important place to start is with the leadership and it’s clear that everyone at SARH, from the top down, shares it’s values and lives them every day.”