Killing Kittens founder launches app to empower women in business

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Emma Sayle

Emma Sayle, the founder of Killing Kittens, has today launched a new app which aims to empower women in business. Sistr has been created to enable women to impart wisdom, connect, share and learn from other women.

On Sistr’s dedicated platform, professionals gain access to a network of qualified female experts covering a whole range of industries and skills.

Sistrs can chat with other Sistrs via the platform on a variety of business topics and gain access to a carefully curated events schedule. They can also choose to work together beyond the platform, hand-picking from a network of Sistrs to create their own advisory board and build out a team of elite female professionals to move their business forward.

Qualified in their respective fields with proven evidence-based experience, Sistrs can chat, participate in forum discussions or commit to mentoring for just one hour per month.

Why now?

  • There are six million businesses in Britain, and only one fifth are run by women
  • There are twice as many male entrepreneurs as females despite there being one million more women in the UK
  • Women-led businesses achieve far lower levels of funding, with male entrepreneurs 86 per cent more likely to be venture-capital funded, and 56 per cent more likely to secure angel investment.

Robert Jenrick, Exchequer Secretary to the Treasury, quoted in the Telegraph, says that the paucity of female business founders is “shocking,” and that untapped female entrepreneurship “may be the greatest economic opportunity of 21st century.”

“The fact that Britain is home to so many new, innovative businesses is something to be proud of,” said Mr Jenrick. “But the fact that so few of them are started by women is shocking. This is not because of a lack of talent or appetite.”

On the launch of Sistr, founder Emma Sayle said: “Sistr aims to demystify why women are so underestimated in UK business – we need to understand, and tackle, the barriers and reasons as to why this is – more can be done to support women in enterprise.”

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