Lotus announce appointment of new director

The latest in a series of high profile appointments, Group Lotus has announced that Uday Senapati has joined the iconic British sports car brand.

Uday joins Lotus as the company undergoes the next stage of its growth and return to prominence, under the leadership of Group Lotus’ Chief Executive Officer, Feng Qingfeng.

He will take responsibility for Product Strategy and Management for all current and future product lines, including digital products and services.

Prior to joining Lotus, Uday started his career as an automotive engineer, specialising in automotive refinement, aerodynamics and vehicle engineering. Moving quickly into technical management roles at both GM and JLR he most recently held senior management positions at Bentley Motors Ltd, based in Crewe, England.

Speaking of the announcement, Feng Qingfeng said: “With a wealth of experience in the automotive sector Uday has a proven record of leading successful teams in premium segment automotive companies. At Lotus he will take the lead in developing and delivering our product plans and he will play a vital role as Lotus continues to challenge conventions and innovate as it looks to the future.”

Uday Senapati commented: “Lotus has a tremendous sporting and racing heritage and is in the enviable position of having produced some of the world’s most iconic sports cars. To be able to work closely with some of the best people in the industry on bringing the next generation of advanced high-performance vehicles to market is immensely exciting and I’m looking forward to the challenges ahead.”