Major production boost for Fullwood Packo

Food & Drink | Midlands | Technology
(L to R): Ruth Piotrowski (Fullwood Packo), Tony Hague (PP Control & Automation), Andrew Dodwell and Aled Williams (both Fullwood Packo)


Fullwood Packo, a manufacturer of automated milking systems, has set its sights on a record production year. The production boost follows a strategic partnership with PP Control & Automation (PP C&A).

Fullwood Packo employs 240 people at its headquarters in Ellesmere. The company outsourced to PP C&A to increase the capacity of its M2erlin robotic milking machines by 100% over the last three years.

“I think the decision to invite PP Control & Automation to become a strategic outsourcing partner was a very significant moment for the relationship and kick-started a series of discussions that have transformed the way we build our robotic milking machines,” explained Andrew Dodwell, Group Managing Director at Fullwood Packo.

“We made the decision that we would be completely transparent with our growth plans and the manufacturing challenges we faced and gave our partner the opportunity to look at ways in which it could support our plans.”

Tony Hague, CEO at PP Control & Automation, said: “This is a great example of how a normal supplier/customer relationship has been transformed into a strategic partnership where both companies benefit from playing to their strengths.

“We have successfully used our design and build experience to help eliminate production constraints from Fullwood Packo, leaving them free to concentrate on growing their business and scaling up without the challenge of physical space issues or availability of additional skilled labour.”

M2erlin was first introduced in 2014, providing farmers with a system for voluntary milking cows as opposed to the traditional involuntary method.

M2erlin is developed around improving milk quality, increasing efficiency and maximising productivity, with each robot able to milk up to 70 cows in one day.

Andrew Dodwell concluded: “The recent expansion is just the start. We have ambitious plans in place to increase domestic sales and increase market share in strategic international territories, including Australia, Canada, China, New Zealand, Russia and the United States.

“Our relationship with PP Control & Automation will again be important to achieving this aim, with its ability to design the electrical controls to UL508a – an essential standard if you want to supply customers in the US and North America.”

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