McLaren officially opens Adelaide showroom

International | Midlands | Retail | Transport & Distribution

McLaren Automotive, the British creator of luxury, high-performance sportscars and supercars, continues to expand its Australian network with the opening of McLaren Adelaide, its fourth retail presence in the country.

The new retailer site, which was officially opened today, is operated by McLaren Automotive partner, Zagame Automotive. The design of the new full service McLaren facility allows owners and fans to immerse themselves into the fascinating world of the iconic automotive and motorsport brand. It also provides the ultimate customer experience, offering sales, aftersales and servicing on the full range of McLaren models.

The McLaren range includes the McLaren GT (launching in Australia in late-August), as well as the 720S Spider and the limited-run 600LT Spider. In addition to these new models, the McLaren Adelaide team also offers approved pre-owned cars as part of the McLaren Qualified Programme.

George Biggs, Managing Director of Asia Pacific and China, McLaren Automotive commeted: “Australia was one of the first international markets McLaren Automotive expanded into and from our very first car, the iconic 12C, the response has been phenomenal. Since then, we have evolved with our award-winning range of sportscars and supercars, making Australia one of our most successful markets in the Asia Pacific region.

“McLaren ownership in Australia represents an extraordinary experience. Our owners participate in exclusive luxury events, curated driver’s programs and bespoke offerings through McLaren Special Operations division.

“Zagame Automotive has been a valued partner in the McLaren retailer network. It gives me great pleasure to be partnered with them on the expansion of the fourth retailer network in South Australia. With their attention to detail and passion for the McLaren brand, I am confident the McLaren Adelaide team will provide the unrivalled level of service to our esteemed customers.”

Michael Winkler, CEO, Zagame Automotive said: “Adelaide has long been a region where we have seen strong interest in the McLaren brand, and we are proud to partner with McLaren Automotive to offer a leading retail facility to showcase the marque’s dynamic range. Working with McLaren Automotive through our Melbourne retail presence, we already have an exceptional understanding of McLaren’s range, their cars’ technical content and their emphasis on the experience – both in the car and out. We’re, therefore, confident we will be able to provide a peerless professional and engaging customer service.”

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