Modernised Monahans looks towards the future with rebrand
Monahans, the largest independent accountancy firm in the South West, today announces a full rebrand to celebrate the next phase of growth.
The renowned, multi-award-winning firm, with offices across eight locations including Swindon, Bath, Trowbridge, and Taunton, has been serving its local business communities and beyond since the 1890s. Today, it unveils a new brand identity, a visual modernisation that aligns Monahans with the evolving needs of its existing and potential clients in this post-pandemic, digitally transformative age.
While staying true to this historic commitment, Monahans’ vibrant new look and feel demonstrates a fresh approach to innovation and adaptability that the business aims to emulate internally and externally for both staff and clients. The vivid purple is designed to stand out from the established sector whilst also injecting purpose and progression into the brand.
Monahans has continued to go from strength to strength despite the recent turbulence of the broader business world. During 2021, the business onboarded 420 new clients, welcomed eight senior members to the team and saw online interest in their services grow ten-fold thanks to its innovative post-pandemic hub.
Drawing upon the depths of the team’s commercial and specialist insight, the platform enabled Monahans’ network to make informed decisions during a time where uncertainty was widespread. Receiving, on average, 500 daily visits, this campaign has bolstered website traffic and grown Monahans’ social media following by more than 25 percent. The hub will evolve alongside the rest of the branding to enable customers to focus on growth, rather than survival.
As part of this evolution, Monahans today joins the award-winning, international association of independent accounting and business advisory firms, Prime Global.
Commenting on the rebrand, Simon Tombs, Managing Partner for Monahans said: “Today’s rebrand marks the start of an exciting new era for Monahans. As the country, and the rest of the world, grapples with continual changes and challenges, Monahans’ ambition is to guide businesses and individuals through the next potential hurdles with confidence, clarity, and commitment.
“Our new brand signifies, for both Monahans and our clients, an invigorated sense of looking forward. While the past two years have been incredibly turbulent, now is the time to bravely take strides towards a brighter future.”
Over the next 12 months, Monahans aims to grow the business by at least a further ten percent, maintaining its reputation of being a collaborative, innovative, and trusted business adviser.
Mr Tombs added: “For over 100 years, Monahans has been by the side of businesses and that is where we will always be. We want to take this time to thank all our loyal customers for their continued support.”