Mondelēz International, makers of Cadbury Dairy Milk, BelVita, Maynard’s Bassetts and OREO have announced plans to invest £15m into its Bournville site, the heart and home of Cadbury.
The investment will include £11m to create a new, line of the future for Cadbury Dairy Milk tablets as the company consolidates the majority of its tablet production at the site. The new, highly efficient line will enable 125 million more of the iconic large sharing bars to be made at Bournville annually, with additional capacity for any future growth.
Alongside the new line, Mondelēz is also planning to invest a further £4m at the site to increase its chocolate making capacity, to ensure sufficient chocolate mass to meet current demand and anticipate future needs.
Louise Stigant, UK Managing Director, Mondelēz International said: “At a time when manufacturing in the UK is facing significant challenges, it has never been more vital to secure the long-term competitiveness and sustainability of our business. We now have an opportunity at Bournville to further invest in its future as the home and heart of Cadbury by bringing more Cadbury Dairy Milk production to Bournville.
“This investment will continue the modernising of our production processes at Bournville and ensure we are meeting the need for a highly efficient and robust supply infrastructure for our iconic Cadbury Dairy Milk tablets.”