My Working Day – Phil Kirby – Co-founder of Brew Tea Co

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As the leader of a company, you are there to set an example, to lead and inspire a team of individuals to achieve a series of business goals. But how do these business leaders go about their daily routine? Business Leader spoke to Phil Kirby – Co-founder of Brew Tea Co, about his working day.

What time do you usually wake up?

Alarm goes off a 7:00, but I’m very much not a morning person! I would much rather be working in the small hours at the other end of the day than getting up early.

What do you typically have for breakfast?

Yoghurt and a pastry is good for me. Not healthy, but tasty.

What’s the rest of your morning routine before you start work?

We have a 2 year old and a 5 year old so I’ll usually be on drop off duty at school and the nursery before getting to Tea HQ. No time for anything else.

First thing you do at the start of a workday?

Currently I dip into emails to clear as much of the simple stuff as I can, before pressing on with more meaty tasks for the rest of the day.

How do you prioritise your work?

I will pick out the key projects that we’re working on and bump anything there to the top of the list – this ensures we keep momentum with the things which are going to make the biggest difference for us. Equally I try to do the tasks that need my input and would otherwise hold others up.

Do you plan meetings or are they a waste of time?

Meetings are fine by me. But they need a purpose and a time limit. Too many meetings default to either 30 minutes or an hour and have no real objective.

Do you have a working lunch or is it good to take a break?

Definitely a working lunch.

When does your working day finish?

5.53pm – a frantic pack up and dash to the nursery before it closes and the youngest gets locked in! Although it never really ends as we’ll pick up again after they’ve gone to bed.

How do you prepare for your next day’s work?

Finishing as I started, knocking out as many quick replies or tasks as I can the night before. Leaving the following day, in theory, to be free for bigger projects.

What’s your favourite piece of technology?

I’m trying to spend less time using technology at work – there are so many apps and tools these days that I think it takes you away from what you’re really trying to do. So for this I’m going with my Weber iGrill – telling me the temperature of whatever I’m cooking so that I can get it just right!

How do you switch off?

I’m not sure I ever do truly switch off. However with two kids we have a hectic schedule of clubs and activities each weekend which is great – everything from ballet to football all in one day. Aside from this and I love to cook and do a lot of that alongside wine drinking and starting to rekindle my love of golf.

Best piece of advice you’ve ever received?

I’m not sure there’s one “best piece” of advice that I’d bang on about. As a business which started with just the two of us then we generally find each stage of growth has it’s own unique needs – systems, people etc. What we’ve learned is that we need to know exactly what we do and do that really, really well. Far too few brands truly know what they do and stand for, but when you do it makes life so much easier!