My Working Day – Zoe Charlton – CEO and Founder of TreatBox

As the leader of a company, you are there to set an example and to lead and inspire a team of individuals to achieve a series of business goals. But how do these business leaders go about their daily routine? We spoke to Zoe Charlton, CEO and Founder of TreatBox, about her working day.

What time do you wake up?

I usually get up at 6.45 am in the morning, this gives me time to wake up and sort out bits and pieces before I get the children up at 7 am for school. I must admit, I am not the biggest morning person, I am more of a night owl – this is when my ideas come alive!

What do you typically have for breakfast?

I generally don’t eat until I get into the office, but the first thing I eat is granola and yoghurt with some fresh fruit, along with a cup of tea!

What is the rest of your morning routine?

I am a mum so I am usually pulling the children out of bed between 7/7:30 am and then making sure they are ready for the day. Once my children are sorted I will get ready and head to the office between 8/9 am.

What is the first thing you do at the start of your working day?

I will firstly check-in with the team to see whether there is anything they need from me. Once I have spoken to the team, I will make a cup of tea and then head to the office to check my emails, Asana, and my plan for the day/week. I will also look at the sales from the previous day and look at our socials.

How do you prioritise your day’s work?

I try to eat the frog and get anything I dislike doing first thing in the morning out the way, then I move on and try to focus on projects that will push the business forward.

Do you plan meetings or are they a waste of time?

With all my staff, I usually hold individual meetings at the start of the month. During these meetings, I will check in with their plans. Meetings are a fantastic way to get creative minds flowing and we all produce more ideas when we chat together. I think when growing a team, it is important to make sure we are all on the same page and know what we are doing. It sometimes is not necessary to meet in person as we will communicate through Asana projects.

Do you have a working lunch or do you take a break?

I generally work through lunch and eat as I go, but occasionally I might take some time to have a break. I do find stopping for lunch and switching off makes you more productive in the afternoon.

When does your working day finish?

My working day at the office generally finishes at around 5:30/6 pm, but like I said, I am a night person so I may sign back in after the children are in bed. This depends on what is happening and how I am feeling.

How do you prepare for the next day’s work?

My team and I use Asana to prepare for the next day’s work. Through Asana I map out my week and what needs to be done. If anything crops up throughout the day, I will add this as I go along.

What is your favourite piece of technology?

Asana is my favourite piece of technology; my team all use this and find it great! It allows us to check-in and communicate with each other, document ideas and plan our tasks throughout the day.

How do you switch off?

On the weekends I will take myself and the family to the beach for an early morning walk, or at the end of the day if it has been a heavy day! Selfcare is also important to me: I will try and make sure I spend time on myself, when possible, whether that be through food choices, exercise, sleep or more.

What is the best piece of advice you have received?

A business that is not always looking for new or greater ways of improving processes is a business that runs the risk of not being here in fifteen, ten or even five years. In your business you must continually adapt, in doing this you will always be one step ahead from your competitors without even trying. Never be complacent.

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