Nissan is today marking the start of production of the new Juke at its Sunderland plant, following a £100m investment.
Designed, engineered and manufactured in the UK, the new Juke has been developed specifically for European markets, with Sunderland the only production location for this second-generation compact crossover.
Its launch comes almost 10 years after the original Juke’s daring styling broke the mold in the B-segment, and Nissan has raised the bar again, bringing new levels of technology and connectivity to the compact crossover category.
Developed by Nissan’s European design and R&D teams in Paddington, London, and Cranfield, Bedfordshire, 70% of Juke production will be for the EU markets, with two thirds of its suppliers based in the EU.
Visiting Sunderland plant today to oversee the final stages of preparation for the launch, Nissan Europe Chairman, Gianluca de Ficchy, said: “The new Juke represents a further £100m investment in our Sunderland plant and is designed, engineered and manufactured in the UK for European customers.
“Thirty-five years ago Nissan decided to create a plant in the UK to serve our European markets. Ten million vehicles later, Sunderland is the biggest UK car plant in history and the all-new Juke is the most connected Nissan car. With more than 35,000 jobs supported by Nissan in the UK, I would like to thank our experienced and skilled teams in Paddington, Cranfield and Sunderland, and our wider supply base, for their efforts in bringing this all-new model to life.”