Nix & Kix secures US distribution deal with Iris Nova

Food & Drink | Funding | International | Retail | South East

The London-based drink brand Nix and Kix has landed a US distribution deal with Iris Nova, the Coca-Cola-backed soft drinks maker and distributor.

It will see Nix & Kix’s five-strong range of cans – Mango Ginger, Cucumber Mint, Blood Orange Turmeric, Raspberry Rhubarb and Watermelon Hibiscus – distributed across the US via Iris Nova’s direct-to-consumer platform, which takes orders by text message to a customer base of over 200,000.

The news comes at a time when Nix & Kix is currently crowdfunding on Seedrs and smashed its £500,000 crowdfunding target in just one day after being in private mode on the platform.

Julia Kessler comments: “The partnership with Iris Nova couldn’t have come at a better time.

“We just finished a re-brand which was well received by the trade, and based on initial feedback we expect the US to be a great opportunity”.

“Crowdfunding is an exciting step for us as we continue on our mission to be the leading premium soft drink brand” added co-founder Kerstin Robinson. “We’ve built a strong platform for growth and I am excited to give our customers the chance to become shareholders.”

Nix & Kix was founded by Kerstin Robinson and Julia Kessler who spotted a gap in the market for better-for-you and more exciting adult drinks.

Did you enjoy reading this content?  To get more great content like this subscribe to our magazine

Reader's Comments

Comments related to the current article

Leave a comment

Your email address will not be published. Required fields are marked *