British entrepreneur Ryan Howsom – who is the founder of travel insurer Staysure – has taken a minority equity stake in Holibob.
Holibob is an aggregator for global travel tours and experiences within a traditionally fragmented B2B sector.
Ryan Howsam, founder and Chairman of Staysure and Ryan Howsam Ltd, comments: “Tours is one of the fastest growing segments in travel, but it’s very fragmented and there’s no central Global Distribution System. Holibob will change that fast and as a part of the deal I have found a way to add value to my own customers – offering tours and excursions and with preferential rates.
“Craig and Angus, Holibob founders, are two very impressive young entrepreneurs who have a unique opportunity to become the global GDS for tours which fits perfectly with a stable of travel related businesses I operate and have invested in. I’m looking forward to helping them grow and will leverage my group to accelerate their success. The travel industry like many has been hard hit by the Covid-19 pandemic, but now needs to adapt and develop solutions for the long term.”