Sky increase stake in Cardiff production company

Mergers & Acquisitions | Wales
Sky Vision acquire 51% stake in Cardiff media company

Sky Vision have announced new deal with AVANTI Media that will see the production and international distribution arm of Sky Plc increase its stake in the company to 51%.

Avanti Media will sit in the Sky Vision production portfolio alongside nine other companies including Love Productions, Blast Films, Ture North and Sugar Films in the UK and Jupiter Entertainment, Znak & Co and Talos Films in the US.

AVANTI Media is the Cardiff and London based production company founded by Emyr Afan and Mair Davies in 1997, and has since gone from strength to strength.

The company is a factual and entertainment specialist, producing both UK network and Welsh language programming.

In 2017, AVANTI and co-production partner Nine Lives jointly won the highly contested BBC tender for the three-year contract to produce the BBC’s long-running worship series, Songs of Praise.

They were also joined by Neil Grant, Bafta Award winning Executive Producer and Creative Director based in London

Sky Vision and AVANTI Media already have a distribution relationship via a two-year first look deal that was agreed in 2016.

Sky Vision managing director Jane Millichip said: “We have been working with AVANTI for two years now, so the acquisition of a majority stake is a natural extension of our joint growth strategy.

“Emyr Afan and Mair Davies have built an exciting production business with a strong mix of event-based entertainment through to current affairs and documentary, testified by recent commissions.”

Emyr Afan, Co-Founder and CCO AVANTI Media ltd, said: “We applaud Sky’s vote of confidence in our potential, as well as its investment and commitment to Wales ensuring that talent in every part of the UK is seen and heard.

“This deal provides Avanti with the platform to fulfil our long term creative and commercial ambitions, both nationally and internationally. It’s a game changer for us”

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