Supercity Aparthotels, a market leader in luxury serviced apartments, has secured £10 Million equity to grow its portfolio of serviced apartment hotels. Following the launch of their sixth site this year, the company plans to expand its offering across key locations in the UK.
Over the past 11 years, the privately-owned group has grown to six freehold Aparthotels comprising 300 units across London, Manchester and Brighton. Chairman of Supercity Aparthotels, Roger Walters said: “Despite a challenging year for the industry, by owning our real estate, brand and operating company we have been able to quickly adapt our business and maximise the trading performance of each location. We have continued to invest in the business, ensuring that all properties maintain our high standards. We have also appointed new leadership and deepened our relationship with key supplier partners. Our business model has proven to be resilient and we are committed to growing the portfolio across key locations in the UK.”
Philip J Houghton was appointed to the role of Managing Director earlier this year and brings a wealth of experience to the company. Formerly a founding partner of Starboard Hotels, CEO of Safestay PLC and most recently an advisor to private equity funds on hospitality investment opportunities, Houghton commented: “I am delighted to join Supercity Aparthotels which is a leading brand, owner and operator in the emerging Aparthotel sector. I look forward to supporting the growth ambitions of the company as we seek real estate backed opportunities that meet our investment criteria.”
Demand for serviced apartments has grown exponentially year on year and despite a challenging year for hospitality, the aparthotel sector has fared better than most by offering travellers a safe hotel style environment with the benefits of additional living space including separate kitchen and dining areas.
Supercity Aparthotels are renowned for their signature interiors which blend modern design and artistic overtones to create a stylish living space. All properties are in prime city centre locations making them the ideal base for modern day business or leisure travellers.