Tangerine Communications appoints new joint-CEOs

Following a period of rapid growth, which has seen the business double in size, specialist creative communications agency, Tangerine, has appointed Sam Gregory and Mary Harding joint CEOs. The move comes as the agency approaches 100 people and embarks on an ambitious next phase of expansion and investment.

Since joining the agency 10 years ago, Gregory and Harding have been expanding within the creative PR and social media communications sector. Its client roster includes established global brands and disruptive market leaders like Specsavers, PPG and Pizza Hut Restaurants.

As the agency surpasses the £5m turnover mark, the pair are now setting their sights on the next period of growth and innovation.

Sam Gregory said: “Entrepreneurial spirit has always sat at our heart but over the last 18 months, we’ve seen this quality come to the fore. We have continued to innovate what we do and how we do it, staying agile and adapting to emerging market opportunities. This, coupled with the sheer tenacity of our people, has seen us grow significantly – strategically guiding our clients’ communications through uncharted territory.”

Mary Harding continued: “Sam and I have always shared a vision for where we want to take the business. We’re not risk averse and like to invest in our people and offer to stay at the cutting edge and deliver award-winning work. This has been a major factor in our ongoing success, together with our strong culture and values, and ethos of only working with like-minded clients.

“Next year is a key milestone for us. The business will be 20 years old, over 100 people and five years into employee ownership. We feel in a very strong position to embark on this next phase of growth and are very excited about where it will take us.”

Gregory continued: “Our vision is to be the agency that top brands want to work with and the most talented people want to work for. We’re fortunate enough to work with some of the best people in the industry, who share our passion for pushing the boundaries and doing things differently. It is these incredible people that have helped us create the business that we have become and the one we’re going to be.”

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