Weston journalist launches PR company after redundancy

Paramount PR Director Vicki FitzGerald

Paramount PR Director Vicki FitzGerald

A former journalist from Weston-super-Mare is using redundancy to her advantage by establishing her own public relations firm.

Vicki FitzGerald, 30, set up Paramount PR, a consultancy in the resort, after being made redundant from the Bristol Evening Post after seven years’ service.

The mum-of-two felt with unemployment levels at their highest level since 1994, she would put her skills to use and set up her own business.

Now she is working with a range of companies across the South West offering her knowledge and expertise to get them the publicity they deserve.

Mrs FitzGerald, a former Priory School pupil, said: “People say that being made redundant is the best thing that could have happened to them and I agree.

“As much as I enjoyed the buzz of finding the latest front page stories, I have to say you do find yourself placed in some very difficult situations as a Reporter.

“I had been followed, threatened and verbally abused on many occasions for writing newspaper stories but all that is behind me and I am focusing on the world of PR.

“This has been a positive life change allowing me to set up my own company and to devote more time to my two young children.

“I am thoroughly enjoying working with all my new clients, from organising official launches to gaining positive outcomes for more established businesses and I can’t thank my media contacts enough for their support to date.”

Prior to her role at the Evening Post, Mrs FitzGerald started her career at the weekly Weston & Worle News after gaining a Journalism degree at Solent University.

Now after clocking up nine years’ experience in the media sector, she hopes to assist more businesses both locally and nationally with their PR requirements.

Mrs FitzGerald added: “Writing is my true passion and I can now use the skills I have developed in the past nine years to help businesses who do not have the time to handle their own publicity.

“I take time to sit down with my clients to establish their needs and help them to embrace the changing media world and use it to further advance their business.”

Paramount PR offers a wide variety of services to clients, including writing news releases, copywriting, social media campaigns and websites, producing newsletters, design work and as well as official launches.

For further information visit www.paramountpr.co.uk or contact Paramount PR on 01934 522944 / 0776 527 6464.