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Deep dive

One arrow flying straight in a crowd

How to become a customer-centric organisation

True and lasting customer focus is very hard to achieve. So how can businesses make it a reality?

Ellen Hammett

Nando's illustration

The spicy tale of supersizing Nando’s 

How a small venture in the suburbs of Johannesburg grew into a global success story without compromising its original down-to-earth vision

Bruce Whitfield

Yellow Pages on fire

The rise and fall of the Yellow Pages

The Yellow Pages used to make life easier for everyone. By sorting businesses alphabetically into categories, it streamlined finding products and services and changed how small businesses reached customers. But after being a permanent fixture in British households for more than 50 years, the final version of the print edition of Yellow Pages was delivered...

Patricia Cullen