Lessons from a former Disney exec on using creativity to unlock innovation
Duncan Wardle, former Disney innovation chief, believes that companies need to ask 'what if?' to unlock innovation
One definition of insanity is said to be doing the same thing over and over again while expecting different results. While doubt has been cast on the suggestion that Albert Einstein is the source of this famous quote, the lesson behind it rings true.
Is your business stuck in a rut? Breaking the mould and looking at doing things differently can spark a change that propels it not just into the new year but into a new dimension. If this appeals, then this Masterclass from Duncan Wardle – former head of innovation and creativity at The Walt Disney Company – is for you.
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