The leadership philosophy behind Roc Nation Sports
In this exclusive interview, Michael Yormark opens up about leadership lessons learned at the intersection of entertainment, sports, and high performance
Roc Nation is an undisputed juggernaut. Since Hip-Hop icon Jay-Z founded the company primarily with the intent of signing pop and rap artists in 2008, Roc Nation has grown into the world’s preeminent entertainment company.
Boasting clients such as Rihanna, DJ Khaled, Jess Glynne, and Alicia Keys, the company announced the formation of a game-changing sports management division, Roc Nation Sports, dedicated to sports representation for professional athletes in 2013. Michael Yormark was brought into the company a year later, and together, they’ve gone on to revolutionise the world of sports management forever.
Meeting Michael at Roc Nation Sports International’s London HQ, we spoke to him about being a disruptor, taking inspiration from his clients, the importance of leading by example, and much more.