Insights

Is X still worth it for business? ETN is betting it is

European Technology Network, a new media start-up, argues X still marks the spot for modern marketing

Agentic commerce: Why B2B haggling is ripe for disruption

Futurologist Magnus Lindkvist argues agentic commerce will hit B2B harder than retail. We unpack the data, the risks and what it means for your business

Why most company values are dead the moment they're hung on a wall

Founders and an organisational psychologist on what it actually takes to turn company values into daily behaviour, not boardroom slogans

Why Motorway's CEO wants less AI output

Tom Leathes on why AI-generated presentations no longer impress anyone and how the unicorn uses Claude to solve real problems instead

Inside Maslow's: The coworking club blurring wellness and work

A growing chain of premium coworking spaces in London is tapping into an emerging consumer need, which could be relevant at all price points

Airtasker CEO: AI bosses are selling fear, not science

The AI bosses warning about their own products aren't scientists, says Tim Fung. They're salespeople who found a better pitch.

The beauty of AI in action: Hair Syrup and Dr Adams Aesthetics

Entrepreneurs in the beauty space are experimenting with AI in different ways to scale their businesses

The Brexit warning hiding in a Mayfair housekeeper's pay packet

When the wealthy decide a country has lost its pull, the people who staff their homes know first

Sister: The Manchester hub looking to spin out success

A multi-million pound science and tech hub in Manchester is showcasing the city’s ambitions and the spirit of a new kind of entrepreneurialism

Why the AI revolution favours your business

The businesses best placed to win with AI are not the ones with the deepest pockets, which should reshape how you plan your next move

“Suddenly, nobody liked us”: What a decade of Brexit taught Britain’s scaling founders

The Brexit argument may never settle. The survival strategies have. Founders and economists on what changed and what it taught

Brexit didn't cause Britain's skills shortage. It exposed it

The shortage was years in the making. This recruiter explains what it exposed and where the talent is hiding now